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Going for the Gold at Barrett-Jackson Auto Auction

On January 5th, 2012   /   amyloidosis, Barrett-Jackson Auto Auction, blog, Carlisle Events, Charity, Chip Miller, Chip Miller Charitable Foundation, Corvettes, Non-profit marketing   /   Leave a comment

We’re going for the gold at Barrett-Jackson’s 41st Collector Car Auction in Scottsdale, AZ on Tuesday, January 17, 2012. The auction company is generously donating valuable auction time for the Chip Miller Charitable Foundation (CMCF) to auction a completely refurbished 1969 Riverside Gold Corvette Stingray coupe as

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Exciting Times for Boutique Ad Agencies

On October 6th, 2011   /   Active Integrated Marketing, advertising agency, agency, blog, client service, cutting marketing budgets, in-house marketing department, marketing agency, marketing challenges, marketing director, outsourcing, strategic planning   /   Leave a comment

Anyone surviving the advertising and marketing industries over the past five years knows it’s been a tough time for us. I’ve maintained the “survival of the fittest” theory is more true than ever now. Smaller agencies have the ability to be quick, nimble and most importantly –

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What’s the best Web site you’ve ever visited?

On March 28th, 2011   /   blog, integrated marketing, marketing, Web site, Web site development   /   Leave a comment

Do you have a favorite Web site? Have you been to a Web site that you absolutely loved? Please share which one and why you like it so much (i.e. easy navigation, good positioning, great products, etc).

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Simple Blogging Tips – Get to the Point!

On March 25th, 2011   /   blog, marketing, Social media, Uncategorized   /   Leave a comment

Many of my clients either want to blog “better” or are considering adding it to their marketing mix. Their biggest barrier is they think a blog needs to be long to be good. It’s more important to share relevant content that readers want then to “over-write” just

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Benefits to Partnering with a Marketing Agency

On February 9th, 2011   /   Active Integrated Marketing, advertising agency, agency, in-house marketing department, marketing agency, outsourcing   /   Leave a comment

In a previous blog post, “Do what you do well and outsource the rest,” I outlined some of the benefits to working with an outside resource for marketing support. I can’t deny the topic isn’t a little self serving, however if I didn’t believe agencies provide an important

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If they like you, how do you get them to propose?

On February 3rd, 2011   /   Active Integrated Marketing, advertising agency, Content, Facebook, lead generation, marketing agency, marketing planning, online advertising, online marketing, SEM, Social media, social networking, strategic marketing, strategic planning, Twitter, Web site   /   Leave a comment

There seems to be a million blogs and articles out there about using social media to drive leads with varying views from, “I still don’t get it” to “I can’t live without it.” In either case, the technology is moving at lightning speed and tough to keep

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Raising Awareness for Amyloidosis at Barrett-Jackson

On January 28th, 2011   /   amyloidosis, Barrett-Jackson Auto Auction, Chip Miller, Chip Miller Charitable Foundation, Corvettes, Uncategorized   /   Leave a comment

Thanks to the support of Barrett-Jackson Auto Auctions, San Diego Classic and Muscle Cars and countless other volunteers, the Chip Miller Charitable Foundation raised $31,000 on January 19, 2011 to fight Amyloidosis. To watch the video on Corvette Blogger of the 1973 Corvette being Auctioned off, click

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