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A Success Story...

The Challenge:


To obtain physician input regarding their preferences for participating in market research studies for a national healthcare market research company.

The Scenic Route
smartresources is developed by The SmartFactory (http://www.smartfactory.ca), a division of INBOX International (http://inboxinternational.com)
Here in our resources section we provide recommendations on associations with which to get involved, other marketing related sites you can't afford to miss, and we give a shout out to some of our partners in crime, oops, we mean success.

A great way to not only met new friends, clients and colleagues, professional associations are also a way to give back to the community. I highly recommend getting involved and volunteering - even if it is only a few hours a month.

Here’s a great article published by Thomasnet.com (who coincidentally is a former client) about involvement in professional groups and how they can boost your career.
Philly Ad Club

Philly Ad Club
For more than 61 years, The Philadelphia Advertising Club, a non-profit organization, has served the industry's professionals with distinction. It is one of the region's largest and most active trade associations. It represents Greater Philadelphia Ad Agencies, Greater Philadelphia Interactive Agencies, Philadelphia Media Buying Agenices, other specialty agencies, Philadelphia Broadcast and Print Media, and more.
American Marketing Association

American Marketing Association
For the past 5 years, I have been actively involved in the Philadelphia Chapter of the American Marketing Association, most recently as president.
Researching for a proposal? Want to get up to speed on the latest email techniques? Check out these sites for great reference material.
BNET

BNET
At BNET, managers find practical, trusted resources for the business challenges they face every day and effective techniques for moving their companies and careers forward.
Marketing Sherpa

Marketing Sherpa
From articles about current marketing trends, to seminars, to toolkits, Marketing Sherpa is the go-to site to stay up-to-date.

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Testimonials
"We needed a very large project managed and implemented in a short time. We didn’t have the available resources and hired Active Integrated. You instantly took control of the entire project. You worked with key team members and turned around a 300-page study in just 3 months -- including creating and implementing a new promotion plan! We more than got our money’s worth, and look forward to a long and mutually prosperous relationship with Active Integrated."

Kelly Sborlini, VP Product Management, SDI Health LLC