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Exciting Times for Boutique Ad Agencies

Anyone surviving the advertising and marketing industries over the past five years knows it’s been a tough time for us. I’ve maintained the “survival of the fittest” theory is more true than ever now. Smaller agencies have the ability to be quick, nimble and most importantly –

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Recharge Your Creative Juices, Not Your BlackBerry

Just where did I put that to-do list? Oh, here it is…right under the pile of to-dos. As usual, I’m later than I planned to be posting this blog because of all the client deadlines that were pushed to the top of the list. I didn’t put

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Hiring a marketing agency

Why do clients hire agencies? Sounds like a simple question, but not always a one clients consciously ask when they start their search. Generally it’s because they need advertising or marketing support and don’t have internal resources to create promotional campaigns. But it goes much deeper than

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